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Yarn & Fabric R&D

We continuously conduct R&D on different types of yarn and fabric, sourcing materials from China, India, Pakistan, Italy, and Taiwan. We focus on  ustainable materials and technical fabrics like anti-bacterial, UV-cut, and water-
resistant finishes.

Design & Product Development

Our team of young, energetic individuals uses market intelligence to create gender-inclusive collections. We source fabrics, trims, and develop products in the shortest
possible time.

Create Inspiration

Our dedicated team follows global fashion trends and consumer demand, which allows us to build our own prototypes. These can be customized based on customer interest and price structure.

Compliance Management

We only work with BSCl-approved factories and ensure our partners have the necessary certifications like SEDEX, GOTS, and ISO. Our compliance team works closely with factory management and workers to maintain high compliance standards.

Sustainability

Our sustainability approach focuses on environmental, economic, and social ustainability. We aim to implement best practices across all our partner facilities and
continuously work toward sustainable goals.

Quality Control

Our QC team works closely with partner factories to maintain SOP at all stages of production. We monitor daily DHU reports and align test reports to ensure top-quality
merchandise shipments.

Logistics

Our in-house logistics company, Well Freight Logistic Ltd, handles the transportation of merchandise to the port or directly to customers, managing CIF, DP, and DDP shipments.

Technical Services

We have a well-equipped lab for quality control, including tests for fabric and garments. We retain specimens for six months to ensure consistency and resolve potential complaints.

Goods Inspection System

We follow a 4-point system to inspect fabric quality. We conduct in-line and pre-final checks according to customer standards and perform a final inspection before shipment.